E-Commerce Website Specialist Job at 24 Seven Talent, Lowell, MA

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  • 24 Seven Talent
  • Lowell, MA

Job Description

E-Commerce Website Specialist (Shopify)

Our client is looking for a Shopify Ecommerce Website Specialist to manage and optimize their online store. This role focuses on improving the customer experience, conducting QA testing, creating high-converting landing pages, and collaborating with an SEO agency to drive best practices. A key responsibility is enhancing conversion rate optimization (CRO) to improve ecommerce performance.

Responsibilities:

  • Manage and maintain the Shopify storefront, ensuring functionality and performance.
  • Oversee global market operations, including localization and currency management.
  • Conduct QA testing across desktop and mobile, working with developers to resolve issues.
  • Implement SEO optimizations in partnership with an external agency.
  • Create and refine landing pages to boost engagement and conversions.
  • Analyze competitor websites and industry trends to improve site performance.
  • Drive CRO efforts, optimizing key metrics like conversion rate and bounce rate.
  • Utilize analytics tools (Google Analytics, Hotjar) to track user behavior.
  • Manage Shopify apps and integrations to enhance site capabilities.
  • Maintain product listings, pricing, and merchandising in collaboration with marketing.
  • Conduct A/B testing to refine the customer journey.

Requirements:

  • 2+ years managing a Shopify-based ecommerce store.
  • Strong attention to detail with the ability to QA updates across desktop & mobile.
  • Experience handling global storefronts (localization, translations, currencies).
  • Proven ability to create and optimize landing pages for marketing.
  • Familiarity with Shopify apps and ecommerce functionality.
  • Proficiency in Google Analytics, Hotjar, and A/B testing.
  • Experience with CRO strategies to improve site performance.
  • Basic HTML/CSS knowledge (Liquid experience is a plus).
  • Strong problem-solving skills and ability to collaborate with developers, marketing, and agencies.

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